NOTE: In January 2018, an updated and expanded edition of The Smashwords Book Marketing Guide
was released, offering 65 book marketing ideas and new "Deep Dives"
sections exploring social media strategy, how to work with beta readers,
and how to earn free press coverage.
To download the new Smashwords Book Marketing Guide for free, here are the coordinates:
Amazon
Barnes & Noble
iBooks
Kobo
Smashwords
The
new 2018 edition of The Smashwords Book Marketing Guide is also
available as a serialized podcast on the SMART AUTHOR podcast, starting
with Episode 10.
Click here to access all SMART AUTHOR podcast episodes.
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The
information that follows on this page is from the 2013 edition of the
Smashwords Book Marketing Guide, which will remain here for historical
purposes only.
Book Marketing Tip #19: Do Q&A Interviews of other Authors on your Blog
Every author appreciates free media coverage. Do Q&A interviews of your favorite authors in your genre. Simply contact the authors and offer to interview them for your blog. Send them five or six questions via email, and invite them to include both their head shot and book cover images. Once you publish your exclusive interview, your interviewee is likely to promote the interview across their social networks. This helps introduce their readers to your blog, and through your blog, they can learn more about you and your books. The other author may also reciprocate by offering you a Q&A on their blog.
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